Fidan Aliyeva
Entrepreneurship also means touching society. With Greenza, I want to change and correct many of the wrong things I see around me. People don’t pay attention-they use products that are harmful to their skin and their children. Someone else buys and recommends them, and others simply follow along. They fill their homes with skincare and cosmetic products they don’t really need and will never fully use. The ingredients of the products they buy hoping for benefits are often so harmful that they are not even aware of it.
I have spent a long time researching skincare. I have consulted with professionals. There are products with good ingredients and real effectiveness, but they are few. I want Greenza products to be among them.
Among the products we make, I must admit that soaps are the least sold and the ones that sell the slowest. But they are the ones I love creating the most. Giving my soaps unique designs is therapy for me.
Being a woman entrepreneur comes with many challenges. I have to put my son to sleep before I can go to the workshop. I can only do this work at night-and only when my son is asleep. That is the biggest challenge for me.